Chief Marketing Officer

Essential Functions:

• Act as a trusted partner to the CEO and members of the executive leadership team, as a strategic business advisor for the leadership of each business unit regarding key responsibilities that affect the marketing arm of the organization
• “Listen” to the trends of the market and direct the market research efforts of the company
• Liaise with other departments (product development, sales, e-commerce, customer service, and supply chain) to guide a unified approach to customer service, distribution etc. that meets market demands
• Define marketing strategies to support the company’s overall strategies and objectives
• Develop feasible marketing plans and oversee day-to-day implementation of those plans
• Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voices”.
• Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
• Build a highly efficient team of marketing professionals
• Create a solid network of strategic partnerships

Requirements

• Proven experience as chief marketing officer or similar role, ideally within a high-tech consumer electronics company
• Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
• Solid understanding of market research and data analysis methods
• Ability to apply marketing techniques over digital (e.g., social media) and non-digital (e.g., press) channels
• Understanding of different business disciplines
• Proficient in MS Office and business software such a CRM, project management software, etc.
• A leader with both creative and analytical capabilities
• Outstanding communication (written and verbal) and interpersonal abilities
• BSc/BA in business administration, marketing, communications, or relevant field